What will their newborn baby do now?? In the new ad campaign for Alicia Keys‘ Keep A Child Alive Foundation she and her husband Swizz Beatz are giving up their own lives to raise funds for HIV/AIDS awareness. Read more about the campaign below:
Alicia Keys sacrificed her digital life to help save millions of real lives affected by HIV/AIDS in Africa and India. That means no more Facebook or Twitter updates from her until $1,000,000 is raised to buy her life back.
Other celebs involved in the digital death are Usher, Kim Kardashian, Lady Gaga, Serena Williams, Justin Timberlake and Jennifer Hudson.