Over the weekend Dawn Richard made the devastating delay announcement to her supporters. But wasted no time giving them the reason:
“We have just signed with Altavoz Distribution, which will allow us to have the record ‘GoldenHeart’ in every store—from Best Buy to Target to the mom and pop stores. This is exactly what we needed to expand the brand.”
“The album’s done. Everything is already packaged. But we want to make sure it’s packaged physically so you can have it in your hands and buy it in your hands. Another great thing is that I will be doing in-stores all over the world.”
“The only reason why we pushed it back is because the distribution companies need to package the actual album. That takes time. We just did the deal… we didn’t expect this blessing but we’re going to take it full throttle and I hope you guys are ready!”
This is great news for an independent artist to have a major distribution deal, right? (This the part where you get excited) Dawn will announce the new release date this week. Go Dawn!